Sophisticated and trendsetting, Prada’s inspiring concept of uncompromised quality and constant innovation has endured for a hundred years: Prada’s history dates back to 1913, when Mario Prada, Miuccia Prada’s grandfather, opened a shop of luxury goods in the Galleria Vittorio Emanuele II, an architectural landmark in the heart of Milan. In 1919, Prada was appointed Official Supplier to the Italian Royal Family.
The search for rare and valuable materials and sophisticated manufacturing techniques became part of Prada’s DNA, and the constant quest for innovation are the values that Mario Prada wanted to pass on and which the following generations have been able to preserve and develop. Uncompromised quality is therefore the byword that applies to each and every Prada product.
The Prada store at The Villaggio offers the very latest men’s and women’s ready-to-wear, handbags, footwear, accessories and eyewear collections.